Meet Diana
Start where you are.
Use what you have.
Do what you can.
Arthur Ashe
Entrepreneur, Author, Business Advisor
Diana Barbiani is a visionary business consultant, workshop facilitator, and speaker with over 20 years of experience in the retail and wholesale industries.
Known for her heart-centered approach, she empowers entrepreneurs to align mindset with strategy for sustainable growth. Diana brings practical wisdom, transformational energy, and a deep commitment to helping small business owners thrive.
Diana is also a passionate leader of a giving circle, a philanthropic group dedicated to supporting local charities through collective giving. She actively promotes the circle, recruits new members, and seeks out impactful nonprofits that can be nominated to receive donations.

My Journey
Skills
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Business Coaching
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Marketing
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Presentation Skills
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Public Speaking
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Sales Growth
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Retail Operations
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Wholesale strategies
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Entrepreneurial Mindset
Who I Work With
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Accelerator and incubator teams looking for a practical, empowering facilitator
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Nonprofits or community-based organizations supporting under-resourced entrepreneurs
Workshop Topics
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Sales Playbook: Strategy & Action Plan
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Intro to Wholesale: Vendor Relations, CRM, Pricing
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Retail Fundamentals: Space Planning, Merchandising, Atmospherics
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Sales Growth: Prospecting, KPIs, Content-Driven Sales
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Good Business: Charitable Gifting & Community Impact
Speaking Roles
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Keynote Speaker (Virtual or In-Person)
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Pitch Competition Judge
Certifications
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Small Business Certification, State of California
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Woman Business Enterprise Certification, State of California
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Google educational partner
Affiliations
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Better Business Bureau
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California Manufacturing Technical Consulting resource partner
Signature Style
Diana’s presence is powerful yet warm. She blends the discipline of business with the compassion of mentorship.
Her talks leave audiences not only inspired but activated, armed with practical steps
and a refreshed belief in what’s possible.
She speaks from the heart, rooted in real-world
experience, and guided by the belief that aligned entrepreneurs build thriving businesses and better communities.


